Still using AI chatbots to assist customers in your e-commerce platform? Then, you might be miles behind your competitors, who use independent AI sales agents to close multiple sales daily.
Chatbots are undoubtedly efficient in providing 24/7 assistance, answering QNAs, and offering personalised recommendations to customers. However, an AI sales agent takes e-commerce sales to the next level as they can close sales with no human agent intervention.
Not sure if your business can benefit from an AI sales agent for e-commerce? Then, let us explore what an AI agent for e-commerce is and its types, benefits, and use cases.
What Is An AI Sales Agent?
An AI sales agent is an automated agent that can perform sales-related tasks without human intervention. The AI agent is well-informed as it analyses and learns from your customer and sales data. This empowers them to automate certain functions associated with sales that a human agent usually does.
The AI sales agents can perform functions like answering questions, generate leads, booking meetings, closing sales and even raising tickets on behalf of your customers. Moreover, AI agents are now able to proactively re-initiate customer conversations in case of customer drop-offs.
The AI sales agents can analyse data and are capable of learning, which empowers them to work efficiently and complete even complex tasks, including closing sales. Generally, agents are pre-built and can be plugged into an existing CRM. At the same time, it is possible to customise the AI agents so that they meet specific use cases.
Types Of AI Sales Agents
Now that we understand what an AI sales agent is, let us explore their two types.
- • Autonomous AI Sales Agent : These agents operate independently and can execute complete sales tasks without requiring human intervention. It makes use of Large Language Models (LLMs) and, in many cases, an ensemble of Small Language Models (SLMs) to interact with your customers and close deals.
- • Assistive AI Sales Agent : These agents act as support tools for human sales representatives. They provide data insights, suggest actions, and automate repetitive tasks to improve efficiency.
Autonomous vs Assistive AI Sales Agent
Let us compare the types of AI sales agents to understand them better.
Build AI Agents With A Simple Agent Builder From TechMonk
Importance of AI Sales Agents in E-commerce
Economic Times reports that 84% of customers make purchases from the AI-powered recommendations e-commerce businesses offer them. This shows the influence of AI in encouraging e-commerce customers' purchasing decisions. AI agents are the latest trends in e-commerce, and e-commerce businesses like yours, who look to lead from the forefront, cannot afford not to embrace this trend.
Now, let us consider the benefits of AI sales agents in e-commerce.
1. Reduces Cost
If you think implementing AI sales agents can come with significant costs, you should also consider the operational cost it significantly reduces. You don't have to hire and train new staff as AI automates repetitive and labour-intensive tasks.
Implementing sales agents helps you scale up your business without investing heavily in recruiting many sales agents and onboarding expenses.
2. Higher Efficiency
AI sales agents handle repetitive tasks like outreach, follow-ups, answering customer queries and more. Therefore, human agents get more time to do significant work. This improves the overall efficiency, reduces delays and ensures consistent customer engagement.
3. Improves Lead Qualification
With AI sales agents, you can easily identify leads with a high potential for conversion. This lets you direct the focus and efforts towards these leads, making lead qualification effortless.
- • Predictive analysis : AI sales agents consider your customers' engagement and purchasing behaviour and predict the leads who are likely to convert.
- • Higher accuracy : Compared to human lead processes, lead qualification done by AI has minimal errors and better outcomes.
4. Impressive Scaleability
By implementing AI sales agents, you can offer your customers 24/7 availability during peak times or periods of growth. They can handle large-scale operations and indirect with thousands of customers simultaneously. You can ensure that every interaction meets high standards and is consistent across channels.
Use Cases of AI Sales Agents
1. 24/7 Lead Generation
AI sales agents are always ready to greet new visitors on your e-commerce website. They engage prospects with friendly messages, gather their details, and store them in the customer data platform. In other words, they ensure maximum leads, even outside traditional working hours.
Example:
Here is an example of a new customer who visits an online fashion store at midnight. A sales agent will still be available to start a conversation. It then collects their email and details of preferred products to offer personalised recommendations.
2. Personalised Product Recommendations
AI sales agents improve the shopping experience of your e-commerce platform through personalised suggestions. They develop these recommendations from customers' browsing history, purchase behaviour, or preferences.
Example:
Let us consider an example of an e-commerce customer buying a red jacket from your e-commerce store. The AI sales agent sends them a message, recommending accessories that complement the jacket.
3. Instant Customer Support
AI agents provide instant answers to customer questions. It ensures fast and accurate responses. They handle inquiries about product availability, shipping policies, or return processes with ease.
Example:
If a customer visits an e-commerce store and likes a shirt but wonders if a shirt is available in size M. The sales agent can tell them if it's available, add it to the cart, offer discounts, and help the customer complete the purchase.
4. Abandoned Cart Recovery
AI sales agents also help e-commerce companies re-engage customers who have left items in their cart without purchasing. They send timely reminders, offer discounts, or highlight limited stock to nudge shoppers back.
Example:
An e-commerce AI sales agent notices a customer has abandoned their cart with a pair of sneakers. To re-engage them, it sends a timely reminder as follows:
Don’t leave your sneakers behind! Complete your order now for 10% off!
This personalised nudge grabs the customer’s attention and adds a sense of urgency and value.
TechMonk Presents The Best AI Sales Agent For E-Commerce
TechMonk is a complete solution for e-commerce businesses that brings all essential tools and solutions under the same roof. Being one of the world’s first AI agentic marketing platforms, there is no way that we would disappoint you regarding our AI agent. TechMonk’s AI agents can take your e-commerce business miles ahead.
Here is what our Gen AI-powered sales agents can do for your e-commerce business.
- • Answer Customer Queries : TechMonk’s e-commerce CDP unifies customer data simultaneously, giving them access to the correct data to answer customer queries effectively.
- • Personalised Recommendations : Through behavioural segmentation, TechMonk gains an idea of customer preferences, giving them personalised recommendations.
- • Close Sales : The AI sales agents can close the sales independently without human agent intervention.
- • Abandoned Cart Recovery : TechMonk also helps e-commerce companies recover abandoned carts by nudging users whenever there is any drop-off.
- • Nudging Customers Along The Journey : AI sales agents can nudge customers along their journey, ensuring they get access to the right products and discounts and encouraging them to purchase.
- • WhatsApp Commerce : TechMonk’s AI Sales agents can improve WhatsApp commerce by helping customers discover products, get personalised recommendations, add products to their cart, and even purchase them without visiting the e-commerce website. Furthermore, it gives customers personalised discounts for products, offers order updates and facilitates product cancellation directly on WhatsApp.
Here is how our AI sales agents close sales in e-commerce.
TechMonk does not just offer you AI sales agents for your e-commerce business. Here are some of our exceptional features that you can benefit from.
- • Omnichannel Communication : TechMonk offers e-commerce businesses a solution to reach customers on their preferred communication platforms.
- • Customer Data Platform : The customer data platform centralises customer data from different sources, building a complete 360-degree e-commerce customer view. This also facilitates precise customer segmentation and e-commerce personalisation.
- • Customer Segmentation : With segmentation offers like drip segmentation, RFM segmentation, and cohorts analysis, TechMonk ensures that the AI sales agents can give users personalised offers and recommendations.
- • Loyalty Programs : TechMonk gives you a simple loyalty program to build tiered loyalty programs to reward and ensure maximum customer engagement.
- • AI-Powered Campaigns : It enables you to connect with targeted customer groups through interactive campaigns, improving engagement and loyalty effectively.
Drive Maximum Sales In E-Commerce With TechMonk’s Gen AI-Powered Sales Agents
Conclusion
With that, it is clear that AI sales agents are not just a new sensation but a highly beneficial choice in the e-commerce industry. It comes with multiple benefits for business, like reduced costs, higher operational efficiency, and better lead qualification.
It is not just a replacement for AI sales assistant software. It improves e-commerce sales while improving operational efficiency. But which AI tool is best for sales?
Not all sales agents today are as efficient as TechMonk. TechMonk is a full-stack Gen AI-powered customer engagement platform for e-commerce that brings together essential e-commerce tools. Therefore, it is an inevitable choice for e-commerce businesses.
FAQs
How is AI used in sales?
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